Case
Industry
Call Center Software Solutions Utelenet gives teams call center software solutions with VoIP, cloud PBX, IVR, smart routing, recordings, AI summaries and real-time analytics.
AI Answering Service Utelenet helps teams answer calls faster with AI-powered call handling, smart routing, call summaries, transcription and follow-up workflows.
Cloud PBX System Utelenet gives businesses a cloud PBX system with VoIP calling, IVR, smart routing, call queues, recordings, AI summaries and real-time analytics.
Contact Center Analytics Utelenet helps teams track calls, missed opportunities, response times, agent activity, voice insights and performance trends with real-time call center analytics.
Sales Call Tracking Utelenet helps sales teams track calls, follow-ups, response speed, outcomes and customer conversations that turn more leads into revenue.
AI Call Summaries Utelenet creates AI call summaries that help teams capture key points, next steps, customer needs and follow-ups after every business call.
IVR system Utelenet helps businesses route calls faster with an IVR system, smart call flows, queues, cloud PBX, AI summaries and real-time call analytics.
Call Transcript Utelenet turns business calls into clear transcripts, helping teams review conversations faster, understand customer needs and improve follow-up workflows
Customer Support Phone System Utelenet helps support teams manage inbound calls, IVR, routing, call queues, AI summaries, transcription, follow-ups and real-time analytics.
Business Phone System Utelenet gives remote and distributed teams a cloud business phone system with VoIP calling, routing, messaging, AI summaries and real-time analytics.

Custom reports

Custom Call Reports

Overview Analytics

Overview Analytics gives your team a clear top-level view of business call activity in one dashboard. Instead of checking separate reports for answered calls, missed calls, invalid numbers, agent activity, and callback performance, Utelenet brings the key operational metrics together in one place.

This is useful for teams that need to understand daily call performance quickly. The dashboard helps show total calls, answered calls, missed calls, invalid numbers, answer rate, call volume trends, peak hours, and call quality indicators, so the team can see where communication is working well and where attention is needed.

Overview Analytics also helps connect call activity with practical business decisions. By reviewing missed call reasons, callback performance, agent performance, and invalid calls by agent or line, teams can improve response speed, reduce missed opportunities, and understand which parts of the call workflow need better control.

Technical setup

  • Total calls, answered calls, missed calls, and invalid numbers
  • Call volume chart by selected date range
  • Answer rate and call quality breakdown
  • Peak hours for call activity
  • Missed call reasons and callback performance
  • Agent performance and invalid calls by agent or line

This helps solve scattered reporting, slow performance review, unclear call quality, missed call visibility, weak callback tracking, and the need to manually combine call data from different parts of the system.

Call Analytics

Call Analytics helps your team understand call performance across the full business calling workflow. Utelenet brings together total calls, answered calls, missed calls, invalid numbers, answer rate, callback activity, and call quality metrics in one clear analytics view.

This is useful for teams that need to see not only how many calls were made, but also what happened with those calls. The dashboard helps track call volume, answered and missed call trends, invalid number issues, peak calling hours, missed call reasons, and recovery activity after missed conversations.

Call Analytics also makes it easier to compare performance by agent, line, or selected period. Teams can understand where response speed is strong, where missed calls need attention, which hours have the highest activity, and which call sources may create invalid or failed call attempts.

Technical setup

  • Total calls, answered calls, missed calls, and invalid numbers
  • Call volume chart by selected period
  • Answer rate and call quality breakdown
  • Peak hours and best time windows for call activity
  • Missed call reasons and callback recovery tracking
  • Agent performance, invalid calls by agent or line, and summary insights

This helps solve unclear call performance, weak missed call visibility, low answer rate control, invalid number issues, poor callback tracking, and the need to manually compare call data across agents, lines, and time periods.

Agent Performance

Agent Performance helps your team understand how each agent handles customer conversations across real call activity, answer rate, call duration, missed calls, risk signals, and conversation quality indicators. Instead of checking only the number of calls, Utelenet gives a clearer view of how calls are handled and where agent performance can improve.

This is useful for sales, support, service, and call center teams that need to compare agent activity, review conversation quality, and identify coaching opportunities. The dashboard can show reviewed calls, positive emotion, risk calls, coaching items, and AI-style performance scores based on available call data and conversation signals.

Agent Performance also helps make team review more focused. With filters by agent, date range, call type, emotion, and score, teams can quickly find the conversations that need attention, compare performance trends, and understand which agents may need support, training, or follow-up review.

Technical setup

  • Agent filters by date range, call type, emotion, and AI score
  • AI agent score, reviewed calls, positive emotion, risk calls, and coaching items
  • Score breakdown for empathy, clarity, confidence, script match, closing, and objection handling
  • Selected agent summary with answer rate, duration, missed calls, and performance overview
  • Emotion trend and emotion distribution across reviewed calls
  • Agent leaderboard, conversation insights, and AI coaching queue

This helps solve unclear agent performance, slow manual review, weak coaching visibility, missed risk signals, inconsistent call quality, and the need to manually compare agent activity across many calls.

Team Performance

Team Performance helps you understand how different teams, groups, and operational users handle customer calls. Instead of checking every agent separately, Utelenet gives a higher-level view of team productivity, answer rate, workload, callback recovery, risk calls, and overall team health.

This is useful for companies where managers, team leaders, and assigned agents work in groups. The dashboard makes it easier to compare manager groups, review answered, missed, and invalid calls, and understand which teams are performing well and which teams need more attention.

Team Performance also helps connect call activity with operational quality. By using filters for group, date range, shift, call type, and health score, teams can review performance by period, spot workload pressure, and identify where response speed or follow-up recovery should improve.

Technical setup

  • Team AI score, total calls, answer rate, callback recovery, and risk calls
  • Filters by group, date range, shift, call type, and health score
  • Manager group call comparison for answered, missed, and invalid calls
  • Team workload and activity trends by selected period
  • Team health summary with productivity and attention signals
  • Manager action items for follow-up, coaching, and operational review

This helps solve unclear team performance, uneven workload, missed follow-up opportunities, weak group comparison, slow operational review, and the lack of one clear view for team-level call productivity.

Queue Analytics

Queue Analytics helps your team understand how call queues are performing during busy hours. Instead of only seeing that calls are waiting, Utelenet shows queue load, average wait time, longest wait, abandoned calls, service level, and agent availability in one clear view.

This is useful for sales, support, billing, service, and call center teams that manage several queues or departments. The dashboard helps show how many calls are entering each queue, how many are answered, where customers wait too long, and where abandonment starts to increase.

Queue Analytics also helps teams improve staffing and routing decisions. With SLA breakdown, queue health summaries, wait time trends, department-level performance, and AI recommendations, it becomes easier to understand when more agents are needed and which queues need attention.

Technical setup

  • Queue load, calls in queue, and current live queue status
  • Average wait time, longest wait, and abandoned calls
  • Service level tracking by SLA target
  • Agent availability and agents online by queue
  • Queue volume, wait time trends, and SLA breakdown
  • Queue by department with incoming, answered, abandoned, wait time, and status data

This helps solve long customer wait times, abandoned calls, unclear queue pressure, weak SLA control, uneven agent availability, and the lack of visibility into which departments need faster response or more staffing.

Message Analytics

Message Analytics helps your team understand how customer messages perform across SMS, WhatsApp, Telegram, and email. Instead of looking only at how many messages were sent, Utelenet shows the full message journey from sent and delivered to read, replied, failed, and response time.

This is useful for sales, support, service, and marketing workflows where follow-up quality matters. Teams can compare channels, track campaign performance, understand delivery problems, measure reply rates, and see how quickly customers respond after messages are sent.

Message Analytics also helps improve customer communication over time. By reviewing delivery funnels, response time, channel health, failed messages, and campaign results, teams can understand which messages work better and where communication needs clearer timing, stronger text, or better call-to-action.

Technical setup

  • Analytics for SMS, WhatsApp, Telegram, and email
  • Sent, delivered, read, replied, and failed message tracking
  • Delivery funnel from sent messages to real customer replies
  • Average response time and daily message activity trends
  • Channel health summary with delivery rate, reply rate, and AI suggestions
  • Campaign performance by channel, audience, status, and message type

This helps solve unclear message performance, weak follow-up tracking, low reply visibility, failed delivery issues, slow customer response analysis, and the need to manually compare SMS, WhatsApp, Telegram, and email results.

CSAT — Customer Satisfaction Score

CSAT, or Customer Satisfaction Score, helps your team understand how satisfied customers are after calls, messages, support conversations, and follow-up interactions. Instead of looking only at operational numbers, Utelenet connects satisfaction scores with real feedback, emotion tags, mood keywords, and service recommendations in one clear view.

This is useful for sales, support, service, and customer experience teams that want to understand not only what happened during the interaction, but how the customer felt after it. Teams can review feedback across calls, WhatsApp, email, and other channels, then identify positive experiences, risky conversations, and service areas that need attention.

CSAT also helps turn customer feedback into practical improvement. With satisfaction trends, reason split, voice-of-customer feedback, mood keywords, and agent happiness insights, teams can see what customers appreciate, what creates frustration, and where the service process should be improved.

Technical setup

  • Customer Satisfaction Score tracking
  • Overall CSAT score and customer happiness index
  • Feedback tracking across calls, WhatsApp, email, and other channels
  • Voice of Customer feedback with AI sentiment labels
  • Mood keywords grouped into positive and negative themes
  • CSAT pulse, satisfaction trends, and negative feedback tracking
  • Reason split, customer satisfaction journey, and agent happiness matrix

This helps solve unclear customer satisfaction, missed frustration signals, weak feedback analysis, slow service quality review, and the lack of one clear place to understand why customers are happy or unhappy.

Sentiment Reports

Sentiment Reports help your team understand the emotional direction of customer conversations across calls, messages, agents, teams, and topics. Instead of reviewing conversations only by volume or activity, Utelenet shows positive, neutral, negative, and high-risk sentiment patterns in one clear reporting view.

This is useful for sales, support, service, and customer experience teams that need to understand how customers feel over time. The dashboard can show team sentiment trends, sentiment distribution, emotion intensity, top agents by positive sentiment, weak topics, risk sources, and conversations that may need manager review.

Sentiment Reports also help teams move from general feedback to practical action. When sentiment is connected with topics, channels, AI summaries, risk reports, and agent performance, it becomes easier to identify where customers are satisfied, where frustration is increasing, and which conversations should be reviewed first.

Technical setup

  • Positive, neutral, negative, and high-risk sentiment reporting
  • Filters by team, period, channel, sentiment, topic, and AI risk level
  • Team sentiment trend and sentiment distribution charts
  • Emotion intensity tracking for calm, engaged, confused, frustrated, and urgent signals
  • Top agents by positive sentiment and team-level emotional performance
  • AI risk reports for pricing objections, long waiting time, repeated unclear next steps, and other sensitive patterns

This helps solve unclear customer mood, missed frustration trends, weak risk visibility, slow conversation review, inconsistent service quality, and the need to manually search through calls and messages to understand emotional patterns.

Revenue & Sales Analytics

Revenue & Sales Analytics helps your team connect customer communication with real sales outcomes. Instead of looking at calls, messages, deals, and pipeline activity separately, Utelenet brings revenue, closed deals, conversion rate, average deal value, open pipeline, lost revenue, and sales performance into one clear analytics view.

This is useful for teams that want to understand which conversations create revenue and where opportunities slow down. The dashboard helps track sales trends, deal movement, lead sources, agent activity, product or plan performance, and follow-up impact across the selected period.

Revenue & Sales Analytics also helps the team see where attention is needed next. With AI revenue summaries, sales funnel visibility, revenue by source, pipeline forecasts, and at-risk opportunities, it becomes easier to identify strong channels, recover pending deals, and improve follow-up after pricing questions or missed sales moments.

Technical setup

  • Total revenue, closed deals, conversion rate, average deal value, open pipeline, and lost revenue
  • Filters by period, team, agent, source, deal status, and product or plan
  • Revenue trend with pipeline and AI forecast by week
  • AI revenue summary with sales assessment, best source, forecast, and at-risk revenue
  • Sales funnel from new leads to won deals
  • Revenue by source, pipeline view, renewals, and sales recommendations

This helps solve unclear sales performance, weak pipeline visibility, missed revenue opportunities, slow deal follow-up, poor source comparison, and the need to manually connect calls, messages, deals, agents, and revenue data.

Custom Reports

Custom Reports help your team build simple, focused reports from the data that matters most to the business. Instead of using one fixed dashboard for every question, Utelenet lets you choose the metrics, sections, period, team, format, and schedule needed for a specific report.

This is useful for teams that need regular reporting across calls, agents, messages, revenue, queue performance, customer satisfaction, and AI insights. You can create executive summaries, agent reports, revenue reports, customer satisfaction reports, or custom internal views for different departments and management needs.

Custom Reports also make reporting easier to repeat. Teams can preview the report before export, save report drafts, use ready-made templates, schedule recurring reports, and export the final version in the format they need.

Technical setup

  • Custom report builder with selected metrics and sections
  • Reports for calls, agents, messages, revenue, queues, CSAT, and AI insights
  • Live preview before export
  • Executive, agent, revenue, and customer satisfaction templates
  • PDF, Excel, and raw data export options
  • Saved reports, scheduled reports, and manual export

This helps solve scattered reporting, manual report preparation, repeated spreadsheet work, unclear management summaries, and the need to collect data from multiple dashboards before making decisions.

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Custom call reports for agents, teams, channels and business performance

Custom call reports help managers build the exact view they need for daily communication, team performance and customer follow-up. A growing business does not always need one standard report for everyone. A sales manager may need lead calls and follow-up activity. A support manager may need missed calls, response time and customer questions. A business owner may need a wider picture across agents, teams, channels, customers and periods.

Utelenet helps teams manage calls, messages, AI summaries, transcription, recordings, message history and analytics in one cloud communication system. This gives managers the flexibility to review performance from different angles: by agent, by team, by channel, by time period, by customer activity or by business result. The goal is to make reporting practical, readable and useful for real decisions.

A good report should not feel like a heavy spreadsheet that nobody opens. It should answer the questions managers ask every day. Who handled the most calls? Which team answered faster? Which missed calls need follow-up? Which customers received messages after calls? Which channels are used most often? Which agents need coaching? Utelenet helps turn communication activity into clear business call reports that managers can actually use.

Why custom call reports matter for modern communication teams

Business communication is becoming more measurable because companies want clearer visibility into calls, messages, performance and customer experience. The contact center analytics market is growing strongly, with forecasts showing growth from USD 1.91 billion in 2024 to USD 5.75 billion by 2030. The business intelligence market is also expanding, with projections from USD 34.82 billion in 2025 to USD 72.21 billion by 2034. These numbers show that businesses are investing in tools that help turn daily activity into useful insight.

Call tracking and customer communication management are moving in the same direction. The call tracking software market is growing from USD 9.79 billion in 2025 to USD 10.84 billion in 2026, and the customer communication management market is projected to reach USD 6.43 billion by 2034. For companies that depend on calls, WhatsApp, SMS, email and follow-up, this trend is clear: managers need reports that connect communication activity to customer service and business performance.

Custom call reports help companies move beyond generic dashboards. Instead of seeing only total call volume, a manager can build a report around the exact question that matters. A team lead can review agent productivity. A sales manager can track lead response. A support manager can monitor service workload. A business owner can compare teams, channels and periods in one place.

What custom call reports should include

A practical report should begin with the business question. If the question is about sales, the report should show calls, lead activity, response speed and follow-up. If the question is about support, it should show answered calls, missed calls, response time, message updates and customer context. If the question is about management, it should show agents, teams, channels, trends and performance.

Custom call reports should include the data that helps managers act. This can include incoming calls, outbound calls, missed calls, answered calls, call duration, response time, call outcomes, recordings, AI summaries, transcripts, WhatsApp messages, SMS updates, email follow-ups and message history. The value comes from seeing these signals together, not as separate pieces.

Utelenet helps connect this information inside one communication platform. A call can be routed, recorded, summarized, transcribed and connected to follow-up messages. A report can then show what happened before, during and after the conversation. This gives managers a more complete view of customer communication and team performance.

Reports by agents and individual performance

Agent-level reporting helps managers understand how each person works across calls and follow-ups. Total calls can show activity, but managers often need more context. Did the agent answer quickly? Were missed calls returned? Did the customer receive a follow-up message? Did the call include a clear next step? Was the conversation useful for coaching?

Utelenet helps managers review agent performance with call activity, recordings, AI summaries, transcription and message history. This makes custom analytics reports more useful because the manager can see both the numbers and the conversation behind them. A strong agent can become a model for others. An agent who needs support can receive more specific coaching.

This kind of reporting is useful for sales agents, support agents, BPO agents, remote employees and team members who manage customer communication across several channels. It helps managers support people with better information instead of relying only on general impressions.

Reports by teams, groups and departments

Many businesses need to compare teams, not only individual agents. A manager may need to know which sales group handles more leads, which support team answers faster, which department has more missed calls or which team follows up more consistently. Group reporting helps business owners and team leads understand performance at a higher level.

Custom call reports are especially useful when teams are structured by manager, department, campaign, client account, location or service type. A BPO company may compare groups of agents. A SaaS company may compare sales and support. An ecommerce business may compare product support and order support. A healthcare provider may compare appointment calls and patient support. Each team needs a different view.

Utelenet helps managers build reports around these structures. Calls, messages, response time, missed calls, AI summaries and follow-up activity can be reviewed by group. This gives managers a clearer way to understand which teams are performing strongly and where a workflow can be improved.

Reports by channels: calls, WhatsApp, SMS and email

Customer communication rarely stays in one channel. A customer may call first, receive an SMS later, reply on WhatsApp and then receive an email with details. If reporting only shows calls, managers miss part of the journey. If reporting only shows messages, managers miss the conversation that started the follow-up.

Utelenet helps teams review communication by channel. Business call reports can show phone activity. Message reports can show WhatsApp, SMS and email follow-up. A manager can see how channels work together and whether customers are receiving the right next step after a conversation.

This is useful for sales teams that send proposals, support teams that send updates, operations teams that send reminders and managers who need to understand communication consistency. Channel reports help the business see where customers are most active and where the team needs better process control.

Reports by period and trends over time

Time-based reporting helps managers understand patterns. A single day can show activity, but a week, month or quarter can show a trend. Call volume may rise after campaigns. Missed calls may increase during busy hours. Follow-up may improve after a new workflow. Response speed may change when a new team member joins.

Custom call reports can help managers review performance by period. This makes it easier to compare today with last week, this month with last month or one campaign period with another. Managers can see whether changes are helping and whether the team is moving in the right direction.

Utelenet supports this kind of reporting by connecting call analytics, message history and team performance. A manager can review trends in calls, messages, missed calls, response speed, agent activity and follow-up. This gives the business a stronger foundation for planning and improvement.

Customer reports and communication history

Customer-level reporting helps teams understand the full relationship with a customer or lead. A customer may have several calls, multiple messages, different agents and more than one follow-up. If this history is not visible, the team may lose context and the customer may need to repeat information.

Utelenet connects customer communication history with calls, messages, AI summaries and transcripts. This means managers and agents can see what happened across the customer timeline. A sales lead can be reviewed from first call to follow-up. A support customer can be reviewed from issue to update. A manager can understand whether the team handled the conversation properly.

This kind of reporting supports better customer experience because the team works with context. It also supports better management because leaders can see how customer communication develops over time.

How custom call reports support performance management

Custom call reports help managers connect communication with performance. A report can show which agents are active, which teams answer quickly, which channels create more follow-up and which periods create more demand. This helps managers make practical decisions about staffing, coaching, routing and customer service workflows.

Performance reports can include call volume, response speed, missed calls, outbound activity, message follow-up, call outcomes, customer history and AI-supported review. When these metrics are connected, managers can understand not only what happened, but why it matters.

Utelenet helps managers use reporting as part of daily work. A team lead can review agent performance. A sales manager can track lead handling. A support manager can review service quality. A business owner can see the wider communication picture. This makes reporting useful for action, not only documentation.

How AI summaries and transcription improve reporting

Reports become more useful when they include context from real conversations. Numbers can show that calls happened, but AI summaries can show what customers asked. Transcription can preserve the full conversation. Recordings can support deeper review. Message history can show what happened after the call.

Utelenet connects AI summaries and transcription with reporting. This helps managers move from raw activity to communication insight. A report can show that a team handled many support calls. Summaries can show the main topics. Transcripts can provide detail when needed. Follow-up history can show whether customers received the next step.

This makes custom analytics reports more practical for managers. They can review performance, understand customer needs and improve workflows without listening to every full call or reading scattered notes.

Why Utelenet fits custom call reports workflows

Utelenet fits custom call reports workflows because it brings calls, messages, AI summaries, transcription, recordings, customer history and performance analytics into one system. Managers can build reporting views around the way their business actually works: agents, teams, channels, customers, periods and outcomes.

The platform is useful for sales teams, support teams, BPO operations, SaaS companies, ecommerce stores, healthcare providers, financial services, retail teams, local service businesses and remote teams. Each team may need different reports, but the goal is the same: clearer communication visibility and better performance management.

Utelenet helps businesses move from fixed reports to flexible communication reporting. Managers can see the details that matter, compare performance more clearly and turn calls and messages into useful business insight.

Conclusion: reporting that matches the way your team works

Every business manages communication differently. Some teams need reports by agent. Others need reports by team, channel, period, customer or performance goal. A flexible reporting system helps managers see the right information without forcing every department into the same view.

Custom call reports give teams a clearer way to review calls, messages, customers, agents, teams and performance. Utelenet connects custom call reporting with AI summaries, transcription, message history and communication analytics, so managers can understand both the numbers and the conversations behind them.

For growing companies, custom call reports are not only reports. They are a practical way to manage communication, support teams, improve follow-up and make better decisions from real customer activity.

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